The Portal Company
The Portal Company

Customer Portals to Take Work Off Your Service Desk

We are a UK Microsoft partner that builds customer web portals connected to Dynamics 365, giving customers one place to log cases, track progress, manage products and find answers. Every portal action comes back to the records you work from.

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Reducing inbound service issues

Where has a case got to? Is a fault already reported as a known issue? What product support resources are available?

None of these questions should initially require a specialist, but they reach service desks when there is nowhere else to check.

A portal connected to Dynamics 365 gives your customers that route directly. Statuses, entitlement terms and knowledge articles come straight from the centralised records service teams use, immediately updated when something changes.

What a customer portal changes

Fewer repeat
questions

Case status, contract cover and documents are online, so teams engage customers when it matters.

Faster first
response

Cases arrive with products, serial numbers and entitlements attached, enabling instant triage.

Service levels
made visible

SLA commitments in Dynamics are visible to customers, showing priority and response times.

A record that
stays current

Customers can manage account information online and keep it updated, improving data quality.

See a working portal before you commit

The example support portal below runs on sample data, allowing you to create a case, search the knowledge base, open registered products and update account information.

We can build a similar personalised prototype that lets you preview your portal before you commit. We take your processes, your terminology and scenarios, then present a working example you can test.

Functions we build into customer portals

Every service operation runs differently, so we will configure the portal to fit yours. Built by our developers and shaped with experienced consultants, these capabilities include:

  • Case logging and tracking

    Customers raise cases online, add updates and attachments, and follow progress on each one without emailing for news.

  • Knowledge base

    Published articles are promoted when customers describe a problem, so routine questions are resolved before a case is created.

  • Registered products and assets

    Serial numbers, install dates and warranty status are held on the customer record, so conversations start with the right product already identified.

  • Entitlements and service levels

    Customers see the cover they hold, what capacity remains and the response targets that apply, drawn from Dynamics 365 Customer Service.

  • Service status and notices

    Planned maintenance and live incidents are published once and reach everyone, cutting the wave of calls that follows an outage.

  • Documents and downloads

    Manuals, firmware, certificates and reports can be held against each registered product, with access set by what each customer owns.

  • Account team access

    Primary contacts can add colleagues and control what each can see, with a shared view of every case raised across their organisation.

  • AI assistance

    AI agents working inside an authenticated user's permissions can summarise live cases, offer inline guidance through forms, and extract data from uploaded documents.

Why choose The Portal Company

  • We specialise in creating tailored portals using connected Microsoft technology.
  • Proven expertise in building websites that integrate with key systems and data sources.
  • Senior developers with 15+ years of Dynamics 365 and portal experience.
  • No offshore teams - we offer UK-based consultants and developers.
  • We reduce reduce risk by demonstrating a prototype of your portal before you commit.

We are trusted by...

Pool Re Logo ODPA Logo Cycling UK Logo Toyota Logo Sciensus Logo Accredo Logo Healthcare rm logo Stellar Logo

Our Microsoft portals expertise

We use Microsoft technology to create secure, data-powered websites that modernise processes and delight end users. Our portals are built using products that include:

Power Pages Icon

Power Pages

Customising adaptable templates to specific portal requirements while ensuring functionality and design finesse.

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Azure Blazor Apps

Offering vast customisation options for sophisticated portals, ensuring scalability, security, and comprehensive integration.

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Power Automate

Increasing scale and efficiency by triggering automated actions in response to portal interactions.

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Dynamics 365

Seamlessly integrating business processes between portals and Dynamics CRM, including cases, leads, contracts, and more.

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Power Apps

Connecting processes managed in other business apps with your portal, such as subscriptions, events, and registrations.

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Power BI

Enhancing self-service portals with dynamic, interactive data visualisations that offer insightful analytics.

Website Integrations

We use Microsoft cloud technology to connect portals with CRM, ERP, and other systems and third-party services to integrate data, automate processes, and simplify operations. These examples include:

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smartsearch
smartsearch
smartsearch
smartsearch
loqate
stripe
dunnbradstreet
business-central
smartsearch
smartsearch
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smartsearch
smartsearch
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smartsearch
smartsearch

Customer Portals: Frequently Asked Questions

Will the portal work with our Dynamics 365 CRM?
Yes. We build on the Microsoft platform, which connects natively to Dynamics 365 and other model-driven apps, so the portal reads and writes to your records held in Dataverse. A case raised online is the same record your service team opens in Customer Service. Where customers need data from your other systems, we can integrate with these too.
How does a portal reduce cases?

Portals deflect potential issues before they become cases. Knowledge articles are accessible when a user describes the problem, case status is visible without anyone asking, and product and contract details are already on the record. The portals that fail to reduce volume are usually the ones offering insufficient personalisation or resources to help customers find answers. We scope these points before anything is built.

Can customers see their entitlements and service levels?

Yes. Dynamics 365 Customer Service holds entitlements as support contracts, with terms that decrement as cases are raised or resolved and service level agreements attached to them. We surface as much of that as you want customers to see, which usually means their cover, what remains on it and the response targets that apply.

Our customers are organisations with several contacts. Can the portal handle that?

Yes, this structure often works in B2B structures. Each customer organisation holds its record as an account in Dynamics 365, with a primary contact who adds and removes colleagues. Every person gets their own login, and you decide whether they see only their own cases or everything raised across their organisation. We map those boundaries with you during scoping.

What does an AI agent add to a support portal?

An agent working inside the signed-in customer’s permissions can summarise a live case, answer from your published knowledge and hand over to your team when it cannot resolve something. It can also run a form as a conversation and read details off an uploaded document into your CRM. One point worth knowing early: the moment an agent presents your data to a customer, the quality of that data becomes visible outside your organisation.

How quickly can we go live?

It depends on your requirements and the project scope. We get a working portal into your hands early for testing, so you should see initial results within a few weeks, and we refine from real use.

How do you handle security and access for external users?

Our portals run on Microsoft’s cloud, with data encrypted in transit and at rest. Real-world security depends on configuration: who can register and how, what each role sees, which records and fields are visible, and how a customer’s colleagues are granted access to an account. Any portal security issues consistently trace back to those choices rather than to the platform, so we work through them with you before launch.

Discuss Your Project?

Tell us what you want your customer portal to achieve. We will show you a working demonstration portal, and if it fits, build a prototype with your own processes in it before you commit to a project.